Social Media Marketing: Stories, how-tos, insight & wisdom from those who work with this digital marketing medium.
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Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or "updates" with others.
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Chloe West: Chloe is a digital marketing manager and freelance writer, focusing on topics surrounding social media and digital marketing. She’s based in Charleston, SC, and when she’s not working you’ll find her at brunch or hanging out with her son.
The ROI of Social Media (Infographic) When you’re spending lots of time and money on social media, it’s important to know just how much it’s helping your brand.
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Your social media marketing strategy is obviously centered around content. At this point, you should have a pretty good idea of what to publish based on your goal and brand identity. Similarly, you probably feel confident in which networks to cover.
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Here are 10 reasons why social media marketing could be right for your business: 1. Social media helps get the word out. First and foremost – social media does, in fact, help get the word out about your business. But even more important than the exposure, it provides you with the opportunity to grow relationships with your target audience.
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0:30 How to Start Social Media Marketing Tip #1 The first thing you need to do is pick the right social network. Yes, there’s a lot of them. Whether it’s Facebook, whether it’s LinkedIn, whether.
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Businesses that engage with customer service requests via social media earn 20-40 percent more revenue per customer, according to Bain andcan make a big difference for your has completely changed the game when it comes to how small businesses think of email marketing.